|take|care|of|your|eyes|

retail | digital library - YTA: "your room into the city."

dezeen says


Digital Library by YTA

Brazilian architects YTA have converted the spare room of a house into a multimedia library where pine floorboards and industrial lighting climb the walls.

Digital Library by YTA

Some of the pine boards also fold forwards from the concrete block walls to create shelves for storing books.

Digital Library by YTA

On the far wall, boards fold up from the floor to create a stand for a television, revealing a base of stark concrete below.

Digital Library by YTA

A desk is positioned along the back wall of the room, while other furniture and miscellaneous items are scattered around elsewhere and electrical sockets are integrated within the lighting grids.

Digital Library by YTA

Digital Library by YTA

Photography is by André Paterlini.

Here’s some more information from YTA:

Digital Library – Retro-nology

At YTÅ, we believe in the essence of materials, in rationalizing resources and in optimizing elements when creating our projects and environments.


Digital Library by YTA

This library materialized these three concepts and created a space where high-tech contrasts with raw matter, returns to its origins, creating dialogue and balance.

Digital Library by YTA

The space is made up of juxtaposed layers:

the concrete base, the wooden shell, the metal wrapping.

All these elements are exposed, made evident and work together.

Digital Library by YTA

As the main character, certified pine wood boards run, fold and unfold themselves throughout the room, wrapping the books in their own original media, closing the cycle.

Digital Library by YTA

Technology here is in favour of the user, allowing him to control his whole environment (audio, video, lighting, temperature, safety) through a tablet, as well as connecting him to the world through online navigation. Making a statement, vintage elements maintain the memory of the analogic and books and magazines are available at arm’s reach, for they are, as we believe, irreplaceable.

Digital Library by YTA

This project was built in a family home, located in Ribeirao Preto – state of São Paulo, in Brazil.

pckgng | fisherman:" for fish and for man."

the dieline says

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Rubber boots are treated as purely utilitarian footwear by Kazakh anglers, so the attention is mostly focused on functional characteristics of the product.

Very often consumers are not looking for stylish or beautiful Wellington boots and, therefore, often have a difficulty in selecting among the product produced by different manufacturers.

The client asked agency to create a package for rubber boots that would highlight the advantages of this utilitarian footwear.

The package should stand out on a shelf, attract attention and encourage consumers to purchase “Fisherman”.

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SolutionRubber boots are underestimated product in many respects.

Everybody is aware of their primary function - protection from water.

However, there are many advantages that are not obvious at the first glance and consumer doesn’t even think about.

Standard fishermen boots are able to protect the wearer from a lot of dangers:- Environmental debris (glass, wire, etc.)- Natural hazards (sharp rocks, driftwood)- Biological threats (dangerous and predatory creatures) - Chemical hazards (oil, gasoline, acids)- Electrical hazards

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After analyzing how all these threats can be visually represented we realized that probably the best way to communicate protective functions of the boots was through….  images of fish! It is a very exciting topic that is very familiar to anglers and an excellent opportunity to combine several types of risks in one image.

For example an electric eel symbolizes biological and electrical hazards.

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The package itself is designed as a mini-stand, which creates an illusion of boots immersed in water.

This way the consumer can see all of the protective properties of the boots. The upper part of the package shows that often you cannot see what is really happening under water because of the glare and ripples.

The message we want to convey to a consumer – though there are a lot of hidden underwater hazards you are safe with “Fisherman” rubber boots.”

Design  GOOD! Agency

Creative Director Igor Mitin

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pckging | evian - courrèges limited edition: "fahion drink water."

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the dieline says

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Composed of 100% recyclable packaging and printed with organic ink…that’s love.

“When you think of Evian, most likely the first thing that pops into your mind is luxury.

Other words and adjectives that also fit the bill include ‘refreshing,’ ‘vitality,’ and ‘energy.’

As a result, all of these associations have made Evian’s ongoing pairing with the upcoming US Open a perfect match.

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dsgn | leaf tie cable organisers - Lufdesign: "Poetry never dies."

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dezeeen says

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Leaf Tie Cable Organisers by Lufdesign

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These leafy cable ties by Korean designers Lufdesign might be mistaken for plants.

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Leaf Tie Cable Organisers by Lufdesign

Made from plastic, the Leaf Tie Cable Organisers each have one or two leaves sprouting from their ends.

Leaf Tie Cable Organisers by Lufdesign

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As well as green, the ties are also available in less realistic colours including red and blue.

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Leaf Tie Cable Organisers by Lufdesign

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Leaf Tie Cable Organisers by Lufdesign

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Here’s a few more words from online seller JetPens:

The Leaf tie cable organizers are a perfect way to add a little nature to your electronic environment.

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Leaf Tie Cable Organisers by Lufdesign

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The zip ties have one or two plastic leaves on the end, making your cord bundles look like branches and giving your cable organization a “green” look.

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Leaf Tie Cable Organisers by Lufdesign

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Let any of the six available colors bring the outside in to your workspace.

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Leaf Tie Cable Organisers by Lufdesign

Walker Expanded (by walkerartcenter)

intrr | liebe bar - niels bruschke: "i feel good today."

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thecoolhunter says

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The three-dimensional wall art, “I feel good today,” is a result of creative minds coming together.

The location: A popular morning coffee and lunch spot, the erste liebe bar in Hamburg (erste liebe means first love in German).

The bar’s owners are the video producers at erste liebe film who work right above the bar.
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The artist: Niels Bruschke of Santiago Design, who used a Viktor bike from Schindlehauer as the focal point.

The partner: Bruschke was asked to do this piece by Two Wheels Good, a bike shop and promoter and creator of urban mobility concepts.

Their first location is at Bismarckstrasse and the second one opened this summer at the new bike-loving 25hours Hotel HafenCity.
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grfk | puxxle - yoyo: "we pixelize the world."

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the dieline says

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SQUIRREL CONJ

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Imagine what it would be like to take a bath with a shark, to have a cactus that doesn’t sting or to laughingly reach into an alligators mouth.

Pixel by pixel, you can create, let grow and have your dream come true.

The puxxle makes everything possible.

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SHARK CONJ

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REINDEER CONJ

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The puxxle was born out of the fascination that two sisters had for games. Since childhood , Catarina Lente and Luisa Lente have spent most of their sparetime with puzzles, imagining characters and inventing games.

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PACK SQUIRREL

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With the emergence of the Spectrum, they discovered a new world and later on, with SimCity2000, their fascination for pixel-constructions began.

Specializing in Graphic Design, Product and Web, in 2004 they found the design company Yoyo.

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PACK SHARK

PACK REINDEER

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After years of work and many different projects, it is with pixel-projects that they imagined what it would be like to lift the pixelized universe from the screen into the real world.

Designed by YOYO Made in Barcelona 

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PACK CACTUS

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PACK ALLIGATOR

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HEDGEHOG CONJ

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CACTUS CONJ

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ALLIGATOR CONJ

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ALL PACK

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pckgng | handsome coffee - PTAMAK: " Damn' handmade."

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thedieline  says

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Handcoff

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Handsome Coffee Roasters is about the craft of making the best coffee.

It’s simple, no-nonsense, authentic and damn classy.

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HCR 03 Side

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Handsome needed a robust label system and an all purpose bag that could serve as its backdrop.

” We were briefed that Handsome intended to have two lines of coffees: Comfort and Adventure. Each line would have coffees and espressos, and each line (and its category) needed to be immediately recognizable.

We employed color, shape and a little figure ground to differentiate between the lines and categories. The color system was developed loosely around a 1940’s craftsman—workshirt blue, denim, utility orange, metallic copper, crisp white, no-nonsense black and a rich black-brown… in honor of the coffee. “

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HCR 04 Bottom

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Illustrations line the sides and are what we like to call the manly-man items-objects that share the Handsome dedication to a by-gone era where handmade craft and a dedication to quality were a labor of love as well as a way of life. “

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A dip of copper at the bottom of the bags is a continuation of the copper counters in the Handsome shop and on the Handsome Traveler.

It adds just a touch of elegance to the otherwise practical bags. 

The system is intended to be humble and utilitarian with every detail lovingly applied. “

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HCR 07 Scene

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Handsome is your grandpa who fixed airplane engines during WWII, shaves with a straight razor, wears seer-sucker jumpsuits, mows in a pith helmet, listens to Nat King Cole, and drinks his gin with bitter lemon.

Okay, that might be pure projection, but that doesn’t mean it’s not true.

Drink Coffee. Stay Handsome.

Designed by Sissy Emmons Hobizal of PTARMAK

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HCR 01 FamilyHCR Labels MASTER

phtgrphy | twisted - nicholas kennedy sitton

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“Twisted” series by Nicholas Kennedy Sitton

So Simply, so beautiful.
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pckgng | john & john potato crisps: " Colour Chip."

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dezeen says

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One of the reasons I love Pinterest is coming across stand-out packaging like these John & John Potato Crisps. Lining them all up together creates such a bold graphic statement.

The one thing that stands out is #6.

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I’m not sure why they chose to use color on the vegetable illustration while all of the other’s stuck the black lineart.

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I cannot find a designer or design studio for them, but they are distributed by Market Grounds, a company that develops and produces food and beverage products, so perhaps they designed them in-house.

Designed by Peter Schmidt Group

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retail | Illy shop - Caterina Tiazzoldi:" coffee white cube."

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dezeen says

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Illy Shop by Caterina Tiazzoldi

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Over 200 cubes display products by coffee brand Illy at this temporary shop in Milan.

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Illy Shop by Caterina Tiazzoldi

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Above: photograph by Federico Rizzo

Designed by architect Caterina Tiazzoldi of Turin and New York, the Illy shop is furnished with nothing but the white cubes, which are exactly sized to fit coffee tins and espresso machines inside.

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Illy Shop by Caterina Tiazzoldi

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A counter, tasting table and rubbish bins are also made from the cubes, as are lights affixed to the ceiling.

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Illy Shop by Caterina Tiazzoldi

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Above: photograph by Federico Rizzo

We recently rounded up all of our stories about pop-up shops, see more of them here.

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Illy Shop by Caterina Tiazzoldi

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Above: photograph by Federico Rizzo

Photography is by Luca Campigotto, apart from where otherwise stated.

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Illy Shop by Caterina Tiazzoldi

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Here’s a bit more text about the concept from Caterina Tiazzoldi:

Illy Shop: Is a temporary shop for Illy Caffe’, located in Milano in Galleria San Carlo nearby the Duomo.

The concept for a reconfigurable store, characterized by different modulations of a single element, a “cube” which is 45x45cm-squared base.

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Illy Shop by Caterina Tiazzoldi

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Using a grasshopper definition it has been parametric device, it has been possible to manipulate the cube physical properties by editing depth, thickness, opacity, length and explosions.

The combinatory logic – inspired by genetic algorithms process – permits to perform over 3000 configurationsof the same object.

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Illy Shop by Caterina Tiazzoldi

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The shop is created by 200 cubes and specifically designed to adapt to different sizes of Illy Café products.

Small variation of the same modules permitted to derive the tasting tables, desk counter, storage, lighting system, video frames, communication space, and recycling bins.

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Illy Shop by Caterina Tiazzoldi

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By adapting the different modules according to the performances required, (accessibility of the products from the outside, number of item to display, level of transparency desired, product size) it becomes feasible to represent different characteristics of the Illy products, while the solution also allows fitting it into different locations.

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Illy Shop by Caterina Tiazzoldi

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The system engender from the walls and the ceiling, creating a disoriented expansion.

The differentiated space dimensions appears to become one, transforming it into a game where user’s sight shifts from an object to another discovering the inside.

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Illy Shop by Caterina Tiazzoldi

Design: Caterina Tiazzoldi
Team: Lorenza Croce, Federico Rizzo, Roberta Musso, Alessio Primavera, Monica Pianosi, Mauro Fassino, Zsofia Ujhelyi, Illy Caffe’ Art Direction

packging | vessel: "clients drink beer!"

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thedieline says

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“These are holiday gifts for our clients at Vessel, a packaging design studio in Chicago’s West Loop.

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The beer is from our friends at Southern Tier Brewery in Lakewood, NY, and features their IPA and Krampus Holiday Blend silk-screened in white and finished with a matching drawstring bag.

Label illustration by Tony Ruth (aka Lunchbreath, aka partner at Vessel).”

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grfk | officina1939 - kōbōse

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print series for officina1939 by kōbōse

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officina1939 - costruiti per servire

packgng | anima: "animal grafik!"

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dieline says11_30_11_Anima.jpg

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Anima is a company which manufacture organic care products for animals.

All their products are made from natural, organic hydrosoils and flower essences.

The products are intended for Dogs, Cats and Horses.

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As a new company Anima just didn’t have vasts of money to spend on complicated packaging. So it was decided to produce only labels for the bottles.”  More after the jump!

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11_30_11_Anima5.jpg

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“This way they will be able to keep the packaging cost to minimum. It was important to me that the product wouldn’t “suffer” from this decision and come out looking “cheap”.

Each label was also designed in a way it can be printed using just back + a pantone color or using only 3 colors when printing in CMYK, thus reducing the printing costs even more.

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This images are from some new and some older labels. The company is marketing it’s products in Israel but will start marking the products in Europe and through their website soon.”

Thank you Michael Golan for submitting your work.

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